Field-led
Regular market visits and direct buyer conversations keep decisions connected to commercial reality.
About the founder
Commercial instinct backed by financial discipline.
Sébastien Méhats founded Trade In World to give food manufacturers experienced, direct and accountable support in demanding markets.
Before specialising in food sales and export development, Sébastien held finance roles within multinational companies operating across Europe in the automotive, transport, energy, paper and distribution sectors.
This experience taught him how to work in complex and constantly evolving organisations, structure decision-making, monitor performance and communicate effectively at every level—from operational teams to senior management.
With more than ten years of commercial experience in food sales, sourcing and international business development, he now combines analytical discipline with direct field execution. Opportunities are assessed not only for market potential, but also for profitability, operational feasibility, required resources and measurable results.
Discuss your market →Not only your sales force. Your eyes and ears in the market.
Trade In World shares practical insight on customers, competition, prices and opportunities so that every commercial decision is better informed.
How we work
Built for long-term development.
Analytical
Profitability, feasibility, resource needs and KPIs are considered alongside sales potential.
Transparent
Suppliers receive clear feedback on progress, obstacles, competition and customer expectations.
Hands-on
We remain involved from the first opportunity through negotiation, implementation and order follow-up.